They asked. Then what?
Look beyond referral traffic to understand where your content appears in AI answers.
Discovery before the click
People can encounter your brand in an AI answer without visiting your site. Traffic reports show visits, but not all the responses that may have informed them.
The other sources in the answer
Looking at the brands and pages cited for relevant questions adds context to your own visibility. It can reveal coverage worth reviewing or developing.
Answers worth referencing
Clear answers, useful detail, and credible sources help readers evaluate a page. Reviewing these qualities gives editors concrete improvements to make.
Mentions are not citations
A brand mention and a link to your article tell you different things. Track them separately to distinguish being discussed from being cited as a source.
From observation to assignment
An observation becomes useful when the team can act on it. Connect recommendations to a brief, an owner, and the article that needs attention.
Discovery before the click
People can encounter your brand in an AI answer without visiting your site. Traffic reports show visits, but not all the responses that may have informed them.
The other sources in the answer
Looking at the brands and pages cited for relevant questions adds context to your own visibility. It can reveal coverage worth reviewing or developing.
Answers worth referencing
Clear answers, useful detail, and credible sources help readers evaluate a page. Reviewing these qualities gives editors concrete improvements to make.
Mentions are not citations
A brand mention and a link to your article tell you different things. Track them separately to distinguish being discussed from being cited as a source.
From observation to assignment
An observation becomes useful when the team can act on it. Connect recommendations to a brief, an owner, and the article that needs attention.
Three ways to understand your visibility
Track brand mentions and page citations separately. These are observations from monitored responses, not every answer someone may receive.

One number for how present you are.
A score summarizing your appearances across the questions and engines you monitor. Compare checks over time, with the underlying responses available for context.
What is tracked today
AI assistants, AI answers in search and the search APIs behind them: what Weelkit keeps watch on for your brand.
ChatGPT
Gemini
Perplexity
Claude
DeepSeek
Kimi
Grok (xAI)
AI assistants
Google AI Overviews
Google AI Mode
ChatGPT
Gemini
Brave Search AI answers
Brave Ask
DuckDuckGo Search Assist
Duck.ai
AI answers in search
Search APIs behind AI answers
| Kind | Number tracked | Which |
|---|---|---|
| AI assistants | 7 | ChatGPT, Gemini, Perplexity, Claude, DeepSeek, Kimi, Grok (xAI) |
| AI answers in search | 8 | Google AI Overviews, Google AI Mode, ChatGPT, Gemini, Brave Search AI answers, Brave Ask, DuckDuckGo Search Assist, Duck.ai |
| Search APIs behind AI answers | 10 | – |
Watch the Answers
Check supported AI engines on your chosen schedule. Review each captured response beside the question that produced it.
Choose the Questions That Matter
Research relevant questions and group them by intent, from learning about a topic to comparing options. Choose which prompts to monitor based on your audience and priorities.
Make Pages the Models Can Quote
Review the draft for clear answers and supporting evidence before publishing. Readiness scores and suggestions help guide edits; they do not predict or guarantee citations.
Compare the Sources Being Cited
See which sites appear in the responses you monitor and how often. Review those sources for useful context when planning coverage or revisiting an article.
Close the Gap in One Place
Turn a selected recommendation into a brief. Draft and review with your team, then publish to a connected CMS from the same workspace.
Review What Changed
Compare monitored responses before and after an update, alongside identifiable AI referral traffic. Changes provide context for evaluation, not proof that one edit caused a result.
What you can review after setup
Visibility trends, captured responses, and recommendations, with the context to evaluate them.
Your score, and the story behind it
One number for how present you are in AI answers, with the trend beneath it and the questions moving it named underneath.
The answer itself, saved
Inspect the captured response and its cited sources, including references to your pages when present.
A list of what to fix, in order
Review prioritized recommendations with a suggested next step, an owner, and a status. Choose what fits your editorial priorities.
Fits what you already run.
Bring AI visibility into your existing content work. Review search data from Search Console, publish to a supported CMS, and compare referral traffic from Google Analytics.
Keep monitored questions, captured responses, and recommended updates connected to the articles they concern.
See how Weelkit fits your team.
Request access. We will get in touch to discuss your workflow and help connect your CMS and analytics.